April 2012
20 posts
2 tags
Kickstarter vs. IndieGoGo. Who wins? →
5 tags
Marketing Indie Films With YouTube (Part 2)
By Ryan Gielen
How do you generate YouTube views?
There are 48 hours of video is posted to YouTube A MINUTE!! No way your videos are just going to be found on your channel just like that, correct?
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There are three basic ways to drive eyeballs to your videos.
1. Share them across social networks, and encourage others to do the same.
2. Get postings and links from websites that...
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10 Tips for Navigating Digital Distribution
By Orly Ravid
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1. CARVE OUT DIY DIGITAL
Distributors and Foreign Sales companies alike often want ALL RIGHTS, including ALL DIGITAL DISTRIBUTION RIGHTS.
No matter what, CARVE OUT the ability to do DIY Digital Distribution yourself with services such as:EggUp, Distrify, Dynamo Player, and/or TopSpin, off your own site, off your Facebook page, and also directly to platforms.
Platforms...
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Biggie Smalls: Morgan Spurlock's Advice for...
By Morgan Spurlock
When it comes to making movies, the director of Mansome believes: “You should be ready and willing for your stories to live in places you never thought possible.”
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There was a time in the not-so-distant past when it was heresy for a movie star to sink low enough to work in the gutter of television. It was a medium for the masses, not for artists and...
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Media: What's Past is Prologue
By Andy Weissman
Information does not want to be free; instead it wants to be distributed friction free. What that means is that information - content - wants to be in as many places as possible, with many options for access, and with an ease of use to access.
Today, we have an abundance of great content flowing through many channels.
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The Cloud Filmmaking Manifesto
By Tiffany Shlain
When YouTube first came out, I had a vivid dream that all the videos were in HD quality and had easy pull-down menus that explained how I could license the footage. I was like a kid in a candy store.
As a filmmaker who hardly shoots anything and is primarily into remixing and recontextualizing images, this explosion of online video was not only a much bigger candy store than...
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What's Your Wire?
By Paula Froehle
In 2004, at the age of 40, I ran away with the circus. Or rather, I was carried away by it after I first met The Flying Wallendas highwire family while casting for another film. For the next 7 years I followed them through many small towns in this country, shooting what would become THE SHOW MUST GO ON, an intimate portrait of this unique American family.
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There were...
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Hulu Now Has 2 Million Paying Subscribers →
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Movie Industry Must Bring The Theater "Home"
By Richard Greenfield and Brandon Ross
Photo credit: Flickr
In a rapidly evolving media world, where HDTV penetration now exceeds 70% and the average US living room TV sold is 44″, the concept of forcing consumers to attend/pay for a movie in a theater for the first three-four months of a film’s lifespan feels increasingly archaic. The overwhelming majority of multichannel video homes are...
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A Guide to Digital Dialogue at TFF 2012
By Jon Patricof
The time and space dedicated to discussion about the intersection of film and digital technology at this year’s Tribeca Film Festival is greater than ever.
From our Tribeca Talks Industry panels to our Future of Film Lunch Series to our Third Annual Tribeca Disruptive Innovation Awards—now it is not just filmmakers, producers and distributors who make up the “industry” at...
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There is a war raging in Hollywood: a war between... →
Movie Studios are trying to force Hollywood to abandon 35 mm film. But the consequences of going digital are vast, and troubling.
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Indie Filmmakers: Use YouTube & Find Your Audience
By Ryan Gielen
The perfect version of this is a filmmaker who spends the year leading up to her film shoot video blogging about the fundraising process, casting, producing, and any fears, hopes and challenges they face.
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These should be posted regularly, and interspersed with funny or interesting scripted content with a homemade feel, nothing too precious. These videos establish her...
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Why Instagram Is Clearly Worth At Least $1 Billion →
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6 Techniques To Research and Locate Film Investors →
Film Financing 101: Here are six ways to say ‘show me the money’…
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What The Film Industry Needs: Transparency
By Orly Ravid
Recently I was helping a friend with a business plan related to publishing. So naturally I needed to reference revenues in the publishing space. There was plenty of revenue data available.
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However, when one reads film business plans one knows that data is often unreliable, unverifiable, or misleading. In my dealings with people from other professions and others in...
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Can YouTube Succeed With Online Movie Rentals?
By Will Richmond
Yesterday YouTube got a lot of coverage of its new licensing deal for hundreds of movies from Paramount because separately, the studio’s parent company, Viacom, has been involved in a bitter copyright litigation with YouTube for years. While it’s noteworthy that the parties are able to do business despite suing each other, the bigger question here are whether...
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Could Tweet Seats In Theaters Be The New Smoking...
By Eric Limer
It’s become something of a mantra in the cinema and theater alike: Please turn off your cellphonesbefore the performance begins. Depending on where you are, some of these warnings are a bit more lighthearted while others are a little more matter-of-fact, but either way it’s practically inevitable that whatever movie, musical, or play you are seeing, you’ll be asked to turn off...
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Live! The Future of Film Lunch Series at TFF 2012
April 23-26, join us at 92YTribeca for a free Lunch Series that brings the Future of Film blog to life. Speakers include Paranormal Activity producer Jason Blum, Tumblr founder David Karp, College Humor founder Ricky Van Veen, Kickstarter’s Elisabeth Holm, and more.
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Every year at Tribeca, we aim to add new events and series to the mix, expanding the conversation into new areas and...
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Disruptive Innovation 2.0 →
On April 27, the third annual 2012 Tribeca Disruptive Innovation Awards will honor the leading disruptive innovators who have impacted the worlds of business, technology, arts, entertainment and beyond.
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Filmmakers: Find Your Digital Mindset!
By Sheri Candler
Editor’s Note: It is hard to fundamentally change how you think. However, if you want to understand and take advantage of the digital world—that is exactly what you must do. Sheri Candler tackles this problem and lays out the path to help us find our digital mindset.
I was recently interviewed for a blog and was asked about using social media for marketing a film. It really...
