May 9, 2013 at 11:11am
It’s not just Tumblr — most social networks don’t understand original content
March 15, 2013 at 11:21am
January 30, 2013 at 11:58am
Social Media Today reports on the rising influence of social media on the film industry.
January 11, 2013 at 5:38pm
Is Facebook worth it? Film execs confide they may cut movie ads →
Some movie executives are increasingly skeptical that Facebook ads and promotional campaigns that ask users to ‘like’ a movie can deliver big box-office returns.
Read more at The LA Times
January 7, 2013 at 4:28pm
Don’t think Facebook is helping your film? Maybe you’re not doing it right.
(via Truly Free Film)
December 24, 2012 at 2:27pm
How Social Media and Viral Marketing are Saving the Film Industry
(via Mashable)
December 13, 2012 at 3:50pm
Still Don’t Understand How Facebook Sells Movies? Read This. →
November 6, 2012 at 11:35am
Media giant Hearst jumps into gaming by investing in Wizard of Oz social game publisher →
Old media meets new media.
Media giant Hearst Corporation has announced today that it has made a minority investment in Spooky Cool Labs, a social game studio that just released its Wizard of Oz game on Facebook.
Read more at Venture Beat
April 10, 2012 at 5:48pm
Why Instagram Is Clearly Worth At Least $1 Billion →
April 2, 2012 at 3:07pm
Filmmakers: Find Your Digital Mindset!
By Sheri Candler
Editor’s Note: It is hard to fundamentally change how you think. However, if you want to understand and take advantage of the digital world—that is exactly what you must do. Sheri Candler tackles this problem and lays out the path to help us find our digital mindset.
I was recently interviewed for a blog and was asked about using social media for marketing a film. It really got me thinking about that question.
Is this all most filmmakers see social media being used for? As just one big promotional effort only to be used when they are looking to sell something?
February 13, 2012 at 5:43pm
Wow. Is there anything they can’t figure out? As a Valentine’s Day experiment, Facebook, using Spotify, looked at the top 10 songs users are listening to as they make new relationships “Facebook official” or announce recent breakups on the social network.
